London, 25 July 2023 – FinTech B2B Marketing, the first global peer-to-peer community of specialist B2B marketers connecting professionals working in FinTech, Financial Services, and Technology, today announced that Christophe Langlois has joined community’s UK/Europe regional chapter. His extensive industry experience will help strengthen the community’s regional focus on driving brand awareness and strengthening its footprint.
Christophe brings over two decades of experience working in FinTech and Financial Services as a leading fintech influencer, growth hacker and seasoned marketer growing new businesses within the global fintech ecosystem including IBM, Lloyds TSB, WPP, Finastra and a few startups. His passions and expertise lie in digital, social media, content strategy, influencer engagement and customer marketing.
The UK/European Chapter is currently led by senior leaders including Meredith Odgers, Founder of BambooWorx, and Helene Sourdeau, Senior Marketing Manager for TrinTech.
Commenting on the appointment, Payal Raina, Founder of FinTech B2B Marketing, said: “We are delighted to have Christophe join our regional team as we continue to invest in building a strong leadership team in 2023. We are excited by the immense growth we have been able to achieve in H1 2023, and we are looking forward to building on this momentum into the rest of the year.
In 2023, FinTech B2B Marketing plans to continue its mission to break silos between FinTech/Techs and Financial Service marketers and shine a spotlight on the B2B marketers in our space. 2023 will be a crucial time for firms to evaluate their marketing strategy and plans to drive customer acquisition and growth. Christophe’s deep FinTech and Financial Services industry experience, and specific expertise in marketing, will be an asset to our community’s growth.”
FinTech B2B Marketing chapters will build on the community’s mission to break down silos between FinTech/Tech and Financial Services marketers. The group has reached over 4,000 subscribers and members. Its members control more than $1 billion in aggregated annual marketing expenditure globally.
Christophe Langlois commented, “I am thrilled to join the Fintech B2B Marketing Community as Co-Chair at such a pivotal time: over 4,000 members, regional chapters covering the globe, some unprecedented industry recognition in the form of the first ever session on Marketing at Money20/20, and more. The opportunity to work closely with the brilliant Payal and the talented group of marketing leaders steering the community is truly inspiring. Expect a lot more key milestones in the next twelve months!”
Last month the community announced the launch of its regional chapters in North America and UK/Europe.
To learn more about the regional chapter co-chairs, click here.
About Fintech B2B Marketing
FinTech B2B Marketing is an award-winning global peer-to-peer community that brings together a community of specialist marketers from the FinTech, financial services and technology industry. It provides its members with a unique platform to build and grow a network of marketing professionals, share insights and best practices, to train and learn and develop marketing careers through the mentoring programme.
For further information:
Founder, FinTech Marketing