Register to watch on-demand today! Effective financial and fintech marketers know that providing audiences with enough valuable and personalized content can be a daunting task, but it is key to building brand credibility and thought leadership.
This webinar, presented by The New York Times Licensing Group and AdvisorStream, explores these concepts through the lens of content licensing – a budget-friendly content option that drives high engagement rates, conversions and revenue.
Speakers
Aidan McNulty
Executive Director, NYTLicensing
The New York Times
Karim Rashwan
Managing Director
AdvisorStream Ltd.
During the webinar, our experts will discuss:
• How digitization has changed the way fintech firms engage with customers.
• The types of content, and topics, that drive engagement and lead conversions.
• How licensed content generates content marketing ROI.
• The future of content marketing for finance and fintech companies.
