EVENT DETAILS

Episode 5: Strategies for building a diverse talent pipeline: How can Marketing and HR partner together?

Date - Friday, 25th June, 2021

Time - 3:30 pm BST I 10:30 am EST

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We are pleased to announce the finale episode of Diversity and Inclusion Webinar Series

Many Financial Services and FinTech firms recognise the need to create a diverse and inclusive culture. But when it comes to Diversity & Inclusion (D&I), so often we hear the question “where do we start?”

This is exactly what the new FinTech B2B Marketing webinar series will tackle. The 5-part webinar series is specially tailored for marketers and will answer questions like:

  • Why is a diverse and culture important?
  • How does D&I impact my company’s brand and bottom line?
  • How can we build D&I into our marketing strategy?
  • How can we address the ‘S’ in ESG, and leverage data to understand how to measure performance?
  • Why should Marketing and HR join forces to champion D&I in the workplace?

We have invited a number of marketing leaders, diversity practitioners and HR professionals from across the financial services and FinTech industries to explore how you can promote diversity, inclusion and equality to shape your workforce and serve your clients.

The world-class insights and data points gathered from 5-part webinars will feed into creating a 5-STEPS D&I GUIDE FOR FINTECH MARKETERS (a white paper report). Which would be an essential tool for Financial Services and FinTech marketers to use and help drive the D&I agenda in their respective businesses. 

For the 5th and Final episode of the series, register today to join leading D&I and marketing industry experts from the financial services and tech space including:

Payal Raina- Global Head of Marketing at Torstone Technology
Anoosha Livani – Advisory Board Member, FinTech B2B Marketing
Devonne Spence – Global Head of PR of Soldo
Nadia Edwards-Dashti – Co- Founder, Harrington Starr Group
Liz Willette – HR at PerformLine

Speakers

Payal Raina

Global Marketing Head

Torstone

Anoosha Livani

Advisory Board Member

FinTech B2B Marketing Community

Devonne Spence

Global Head of PR

Soldo

Nadia Edwards-Dashti

Co- Founder, Harrington Starr Group

Liz Willette

Vice President, HR

PerformLine

Discussion points include:

Inclusion and diversity in marketing won’t just happen— it takes deliberate steps from marketers to amplify underserved voices and represent diverse audiences. In this webinar we will discuss:

  • The need for organisations to practise what they preach;
  • The role of D&I champions in the workplace;
  • The importance of D&I in maintaining a healthy talent pool, retention of staff and recruitment pipeline.

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