Register today to join leading industry experts from the financial services and tech space including Ele Ward, Head of Marketing at CoGo, Alex Shevelenko, CEO & Founder at Relayto, and Ximene Weaver, Head of Content & Marketing at Savvy Investor. The session will be moderated by Payal Raina, Founder of FinTech B2B Marketing and also a Global Head of Marketing at Torstone Technology.
Discussion points include:
During the panel discussion, our industry experts will discuss:
- What content marketing trends they’re most excited about—what marketers should try, what they expect to see and why—and how to integrate these tactics into your 2021 plan
- Identifying upcoming technology and tips around the approach, execution and delivery of content for FinTech marketers to consider in 2021
- How to bring content to life by personalising static documents to deliver greater relevance and engagement right across the business
- Learn how marketers can measure, track and demonstrate ROI on their marketing strategy to improve content, inform sales conversations and drive business impact.