A Marketer’s Guide to Negotiating the Maze in Capital Markets Regulation

Date - Thursday, 25th February, 2021

Time - 3:00 pm GMT I 10:00 am EST

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Register today to join leading industry experts from the financial services and tech space including Kathy Hutson, Head of Digitization and Business Change for Fund Services, BNY Mellon, Conor Coughlan, Chief Marketing Officer at Fenergo and Kate Makuen, Co-Founder and CMO at Startup2Exit Club. The session will be moderated by Payal Raina, Founder of FinTech B2B Marketing and is also a Global Head of Marketing at Torstone Technology.


Kathy Hutson

Head of Digitization and Business Change for Fund Services

BNY Mellon



FinTech Marketing


Co-Founder and CMO



Chief Marketing Officer


Discussion points include:

This webinar sets out an understanding of how financial regulation might be usefully used by marketers in order to bring their product or service to market. In the session, will discuss:

  • Major themes in regulation in 2021 including investor protection, transparency, etc;
  • Specific rules and categories e.g. capital rules, market supervision;
  • Where change occurs – Operational impact, initial costs, technology support and timeframes for change;
  • How services and tools can support that process of change;
  • Key elements to understand including a positive and negative impact on different stakeholders.

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